Brand Identity & Packaging for Orson by Anagrama“The…




Brand Identity & Packaging for Orson by Anagrama


Brand Identity & Packaging for Orson by Anagrama


Brand Identity & Packaging for Orson by Anagrama


Brand Identity & Packaging for Orson by Anagrama


Brand Identity & Packaging for Orson by Anagrama


Brand Identity & Packaging for Orson by Anagrama


Brand Identity & Packaging for Orson by Anagrama

Brand Identity & Packaging for Orson by Anagrama

“The conceptualisation and design are inspired by a combination of the Diner style from the 1920’s and 1930’s around the acclaimed work of artist Edward Hopper. The graphical identity is consistent with the proposed architectonic style employing dark and contrasting colors that remind us about Hopper’s work. The typographical system is responsible for the modern touch to the brand. The logo is custom made and its expression is based around the Art-deco style in the same manner as the restaurant’s furniture and architectural detail.”

Anagrama is an international branding, architecture and software development firm with offices in Monterrey and Mexico City. They create the perfect balance between a design boutique and a business consultancy, from focusing on the development of creative pieces with the up most attention to details, to providing perfect solutions based on the analysis of tangible data. 

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